Balletsa Inc., Michele Paiva

The name of my multi-media company is “Balletsa” which is the phonetic spelling of the Spanish/Portuguese word meaning “Sweetheart”. My parents, now passed away, used to say “Michele, our Balletsa” as my nickname when I was young; and they told me a true sweet person, male or female, does what they can to succeed while never hurting anyone along the way but instead, helping others. The name of my company is also my philosophy of business.

My focus is to interview and write about people and organizations that have a message. I also am a researcher of science and law, and have 20+ years media experience which includes on-air broadcasting, spokesperson work, authoring books, editing, journalism and even national television choreography.

For information, please email